Coca-Cola expanding product line
Coca-Cola already has their name on sodas, fruit juices, sparkling water, coffee and whiskey-infused drinks but they're expanding their branding even further... in the produce section!
COLUMBIA, S.C. (CNN)—Coca-Cola already has their name on sodas, fruit juices, sparkling water, coffee and whiskey-infused drinks but they’re expanding their branding even further… in the produce section!
The Coca-Cola company recently licensed it’s Simply and Minute Maid labels to Futura— a global sales and marketing network that supplies high-quality fruits.
Which means, in the upcoming months Coca-Cola’s Minute Maid and Simply logos will be used on select produce including clementines, lemons, limes, oranges, and mandarins, as well as green, red, and black seedless grapes.