Wendy’s set to announce relaunch plan amid slumping sales
(CNN)– Wendy’s is set to announce an aggressive relaunch plan amid slumping sales.
The fast food chain is facing some big hurdles.
The company’s stock is down 50% year to date, they don’t have a permanent CEO, and recent promotions have largely flopped.
Wendy’s strategic plan will be revealed during its November 7 earnings call.
It includes refreshed marketing and investments in restaurant technology, like digital menus.