Red Cross assisting several Midlands families after fire in W. Columbia

West Columbia, S.C. (WOLO) – The American Red Cross is assisting several families whose apartments were damaged by a fire this afternoon on Riverbend Dr. in West Columbia.

The West Columbia Fire Department responded to the fires at Riverbend Apartments at 12:38 p.m. The fire ignited in a first-floor apartment. Smoke and water affect 3 apartments in the complex.

10 adults and one child were affected by the blaze. The Red Cross is helping by providing financial assistance for food, clothing, lodging and other essentials, and comfort kits containing personal hygiene items.

Every year, we celebrate March as National Red Cross Month. We use this month as a chance to honor and celebrate the everyday heroes who help us fulfill our mission. Volunteers make up nearly 90% of the Red Cross’ workforce. This year, we encourage you to uncover your inner hero by supporting the Red Cross. To see how the American Red Cross has shaped America’s history visit our history site Red Cross in American history.

HOW TO HELP Help people affected by disasters and countless other crises by making a gift to American Red Cross Disaster Relief. Your gift enables the Red Cross to prepare for, respond to and help people recover from disasters big and small.  People can donate by visiting, calling 1-800-RED-CROSS, or texting the word REDCROSS to 90999 to make a $10 donation.

BECOME A VOLUNTEER To join us, visit today to learn more about volunteer opportunities and how to submit a volunteer application.

DOWNLOAD EMERGENCY APP People can download the free Red Cross Emergency App now to be ready in case of a disaster in their community. They can use the app’s “I’m Safe” button to connect with their loved ones. The Emergency App can be found in the app store for someone’s mobile device by searching for “American Red Cross” or by going to

About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation’s blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families.  The Red Cross is a charitable organization – not a government agency – and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or @RedCrossSC.

Categories: Lexington, Local News, News