Netflix rolling out new mobile experience

(CNN)– Netflix is rolling out a new mobile experience with simpler navigation and a more visual vertical layout.

At the center is ‘Clips’, a video feed featuring highlights from shows, movies, and specials tailored to your taste.

Users can quickly add titles to their list, share clips, or dive straight into watching.

Netflix says the goal is to make finding something to watch faster, easier, and more personalized.