Retailers Hope Spending is Up

Columbia, SC (WOLO) (ABC NEWS) — Retailers looking to cash in on last minute shoppers are offering big deals as we head into the last week before Christmas, say consumer experts. The final Saturday before Christmas, known as “Super Saturday,” when frenzied last-minute shoppers hit the stores, falls on Christmas Eve this year, so many retailers are using the scheduling snafu to their advantage and are rolling out their best deals on week early. “Next Saturday people will be traveling to go home with their families,” Dana Telsey, CEO at Telsey Advisory Group, a consumer-focused brokerage firm, told ABC News. “Also, next Saturday a lot of the good deals that you had — it‘ll still be there but the quantities of merchandise may not be left.” The National Retail Federation found in a Dec. 14 survey that the average shopper has only completed 46.5 percent of their shopping. Big box stores are hoping today is the day shoppers will finally cross everything off of their Christmas lists. And this holiday shopping season, the stakes are even higher, when you consider more customers than ever have buyer‘s remorse. For every dollar stores take in this holiday season, they‘ll have to give back 9.9 cents in returns, according to the National Retail Federation — nearly